Agree with a lot of what has been said. I think the 6” scale vehicles for Star Wars are maybe a tough sell. They have covered things that are a little easier to put out there, like the Landspeeder, speeder bikes, etc. The larger stuff they have done has largely sat or gone clearance, but there isn’t a very big sample size for that either. I personally love the Snowspeeder they did, it’s beautiful. That being said, mine is packed away because it is tough to display (plus the whole thing of having one or two six inch scaled vehicles amongst all the 3 3/4” ones.)
Which brings me to Jeff’s friend’s other point…converting small scale collectors to 6” collectors. With probably some exceptions, the Joe team has done a great job at this. Kind of the on,y game in town, outside of Super 7 stuff. Star Wars is so segmented, and has been for awhile, which I think is part of their problem. Heck, we even have competition within scales with the new Epic collection or whatever it is called. They always seem to be trying maybe a little too much at once instead of really committing to something. In the vintage, POTF2, and prequels days it as pretty much “you like Star Wars? Well here is THE line” (with a footnote of the 12” line). Plus the fact that you could largely do both with those prices. That just isn’t realistic now, not to mention players like Hot Toys.